Norfolk Southern knew from the start that clean, reliable data would be the cornerstone of a successful SAP S/4HANA transformation. This session shares how the organization made data cleansing a strategic priority, from implementing scalable data profiling, cleansing, and validation processes to establishing sustainable governance models to ensure lasting data integrity. Understand the business impact of clean data in SAP S/4HANA and get tips to resolve common data quality issues in the ECC environment pre-migration. Plus, discuss key metrics the company used to measure data quality improvements and support continuous monitoring.